THROWSLAB:
my client wanted to rebrand their company's image to bring it into the twenty first century. this branding slide deck details the iterative process taken when trying to solidify the new look of throwslab, a throws coaching service available in northern california. the look wanted to be basic but also look tough and weathered to pay homage to their decade of business and the success of their athletes.
ZOAHH:
after just a day of back and forth with my client, we were able to solidify this final logo for some merch sales. zoahh, a local rapper who is trying to get his brand out in the world, wanted to sell apparel with his logo on it to wear around in public around release days. this logo looks handwritten by the artist himself and has two dots in the vowels to signify eyes. the font makes this logo moody and hints at the messages and emotion put into each and every song.
AVISTA COUNSELING:
The included image showcases a variety of logos, inspiration and iterations taken to showcase avista counseling on social media and the internet. this multi-month process of designing and waiting for feedback ultimately resulted in two final contenders that are interchangeable to the client. she wanted a simple yet relaxing logo that depicted the idea of " a vista" or a peaceful view. ultimately logos 2 and 3 were chosen as the final contenders for business cards and letterheads.
